O’Rourke Media Group is transforming local news with a digital-first focus through Tri-County News and iwantthenews.com, delivering timely stories and community updates. Through popular publications like Verve for Women and the Road America fan guides, we highlight the people, places, and experiences that make the region unique. By combining trusted journalism with innovative digital marketing solutions, we help local businesses grow while keeping the community informed and engaged in today’s fast-moving digital world.
We are seeking a proactive and results-driven Account Executive to serve as the primary liaison between our media organization and our clients in the Tri-County area, including Kiel, Elkhart Lake, Brillion, Chilton, and surrounding communities. The ideal candidate will be responsible for managing client relationships, developing strategic advertising campaigns, and driving revenue growth by identifying new business opportunities within the region.
Key Responsibilities:
- New Business Development: Identify and pursue opportunities to acquire new clients, expanding our portfolio and driving revenue growth.
- Client Relationship Management: Act as the main point of contact for clients, understanding their advertising needs, and providing strategic guidance to achieve their marketing objectives.
- Campaign Planning and Coordination: Collaborate with clients and internal teams to develop comprehensive advertising strategies across various media platforms, ensuring alignment with clients’ brand guidelines and goals.
- Performance Monitoring and Reporting: Analyze the effectiveness of advertising campaigns, providing clients with detailed reports and insights to inform future strategies.
Qualifications:
- Experience: Proven success in media sales or advertising account management, with a track record of meeting or exceeding revenue targets. We are also open to candidates from outside the media industry with B2B sales experience.
- Communication Skills: Exceptional verbal and written communication abilities, capable of articulating ideas clearly and persuasively to clients and internal teams.
- Analytical Skills: Proficiency in analyzing market trends and campaign performance metrics to make data-driven decisions.
- Technical Proficiency: Familiarity with digital marketing tools, social media platforms, and customer relationship management (CRM) software.
- Education: A bachelor’s degree in marketing, advertising, communications, or a related field is preferred.
At O’Rourke Media Group, we value innovation, collaboration, and a commitment to customer excellence. We offer competitive compensation, health, dental, and vision benefits, a 401(k) retirement plan, ongoing training, and a fun, supportive team culture.
Interested candidates are encouraged to send their resume and a cover letter detailing their relevant experience and explaining why they are a good fit for this role to VP of Sales, Jade Lewandowski, at jade@orourkemediagroup.com.