February 2022-Company Update

Mar 1, 2022

Good morning everyone.  Fantastic results continue at our media company with February total ad revenue finishing +31% to prior year on a same- store basis (same-store meaning we’re comparing each market to their ad revenue from Feb prior year).  Print +5%, Local Digital +92% and our Agency revenue triple vs last February (Note: We actually had a very good prior year number). Although digital is over 30% of total ad revenue and growing fast, print being up to prior is substantial. One of our key growth objectives in 2022 is to keep print above prior year.

What’s even better and more exciting is that our team expects this growth, and our people hands-down are the X factor. Exceptional work to the entire Sales and fulfillment teams and each functional area that contributes to making it happen every day!